Global Online Advertising Market - Industry Analysis Size Share Growth Trends and Forecast 2022 - 2030

Global Online Advertising Market - Industry Analysis Size Share Growth Trends and Forecast 2022 - 2030

  • SKU :
    SAC2050196
  • Published Date :
    June 1, 2022
  • Number of Pages :
    300.0

Product Description

Online advertising, also called online marketing or Internet advertising or web advertising, is a form of marketing and advertising which uses the Internet to deliver promotional marketing messages to consumers. Consumers view online advertising as an unwanted distraction with few benefits and have increasingly turned to ad blocking for a variety of reasons. When software is used to do the purchasing, it is known as programmatic advertising.
The Online Advertising market revenue was xx Million USD in 2018, grew to xx Million USD in 2021, and will reach xx Million USD in 2030, with a CAGR of xx during 2022-2030.

Considering the influence of COVID-19 on the global Online Advertising market, this report analyzed the impact from both global and regional perspectives. From production end to consumption end in regions such as North America, Europe, China, and Japan, the report put emphasis on analysis of market under COVID-19 and corresponding response policy in different regions.

This report also analyzes the strategies for different companies to deal with the impact of COVID-19 in detail to seek a path to recovery.

Under COVID-19 Outbreak, how the Online Advertising Industry will develop is also analyzed in detail in Chapter 1.8 of this report.

Major Players in Online Advertising market are:
Zoho CRM Inc.
Yahoo! Inc.
Aplicor LLC
MobGen B.V.
Pandora Media
Adobe Systems Inc.
LongJump CRM
Facebook Inc.
6s Marketing
AOL, Inc.
Twitter Inc.
Hulu, LLC
Salesforce.com Inc.
eBay, Inc.
Google Inc.
Single Grain LLC
Microsoft Corporation
SAP AG
Netsuite Inc.
Percussion Software Inc.

Most important types of Online Advertising products covered in this report are:
Display
Social Media
Search Engine
Video
Email

Most widely used downstream fields of Online Advertising market covered in this report are:
Automotive
Healthcare
IT
Telecommunication
Others

Major Regions or countries covered in this report:
North America
Europe
China
Japan
Middle East and Africa
South America
India
South Korea
Southeast Asia
Others

In Chapter 3.4, the report provides analysis of the reasons behind price fluctuations.

In chapters 5, 6, and 7, the impact of COVID-19 on the different regions in both production and consumption end and SWOT analysis are pointed out.

In Chapters 8, the report presents company's recent development and strategies to deal with the impact of COVID-19.





Table of Content

Table of Content

1 Online Advertising Introduction and Market Overview
1.1 Objectives of the Study
1.2 Overview of Online Advertising
1.3 Online Advertising Market Scope and Market Size Estimation
1.3.1 Market Concentration Ratio and Market Maturity Analysis
1.3.2 Global Online Advertising Revenue and Growth Rate from 2018-2030
1.4 Market Segmentation
1.4.1 Types of Online Advertising
1.4.2 Applications of Online Advertising
1.4.3 Research Regions
1.5 Market Dynamics
1.5.1 Online Advertising Industry Trends
1.5.2 Online Advertising Drivers
1.5.3 Online Advertising Market Challenges
1.5.4 Online Advertising Market Restraints
1.6 Industry News and Policies by Regions
1.6.1 Industry News
1.6.2 Industry Policies
1.7 Mergers & Acquisitions, Expansion Plans
1.8 Online Advertising Industry Development Trends under COVID-19 Outbreak
1.8.1 Global COVID-19 Status Overview
1.8.2 Influence of COVID-19 Outbreak on Online Advertising Industry Development

2 Industry Chain Analysis
2.1 Upstream Raw Material Supply and Demand Analysis
2.1.1 Global Online Advertising Major Upstream Raw Material and Suppliers
2.1.2 Raw Material Source Analysis
2.2 Major Players of Online Advertising
2.2.1 Major Players Manufacturing Base of Online Advertising in 2020
2.2.2 Major Players Market Distribution in 2020
2.3 Online Advertising Manufacturing Cost Structure Analysis
2.3.1 Production Process Analysis
2.3.2 Manufacturing Cost Structure of Online Advertising
2.3.3 Labor Cost of Online Advertising
2.4 Market Channel Analysis of Online Advertising
2.5 Major Down Stream Customers by Application

3 Global Online Advertising Market, by Type
3.1 Global Online Advertising Revenue and Market Share by Type (2018-2021)
3.2 Global Online Advertising Production and Market Share by Type (2018-2021)
3.3 Global Online Advertising Revenue and Growth Rate by Type (2018-2021)
3.3.1 Global Online Advertising Revenue and Growth Rate of Display
3.3.2 Global Online Advertising Revenue and Growth Rate of Social Media
3.3.3 Global Online Advertising Revenue and Growth Rate of Search Engine
3.3.4 Global Online Advertising Revenue and Growth Rate of Video
3.3.5 Global Online Advertising Revenue and Growth Rate of Email
3.4 Global Online Advertising Price Analysis by Type (2018-2021)
3.4.1 Explanation of Different Type Product Price Trends

4 Online Advertising Market, by Application
4.1 Downstream Market Overview
4.2 Global Online Advertising Consumption and Market Share by Application (2018-2021)
4.3 Global Online Advertising Consumption and Growth Rate by Application (2018-2021)
4.3.1 Global Online Advertising Consumption and Growth Rate of Automotive (2018-2021)
4.3.2 Global Online Advertising Consumption and Growth Rate of Healthcare (2018-2021)
4.3.3 Global Online Advertising Consumption and Growth Rate of IT (2018-2021)
4.3.4 Global Online Advertising Consumption and Growth Rate of Telecommunication (2018-2021)
4.3.5 Global Online Advertising Consumption and Growth Rate of Others (2018-2021)

5 Global Online Advertising Consumption, Revenue ($) by Region (2018-2021)
5.1 Global Online Advertising Revenue and Market Share by Region (2018-2021)
5.2 Global Online Advertising Consumption and Market Share by Region (2018-2021)
5.3 Global Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.4 North America Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.4.1 North America Online Advertising Market Under COVID-19
5.4.2 North America Online Advertising SWOT Analysis
5.5 Europe Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.5.1 Europe Online Advertising Market Under COVID-19
5.5.2 Europe Online Advertising SWOT Analysis
5.6 China Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.6.1 China Online Advertising Market Under COVID-19
5.6.2 China Online Advertising SWOT Analysis
5.7 Japan Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.7.1 Japan Online Advertising Market Under COVID-19
5.7.2 Japan Online Advertising SWOT Analysis
5.8 Middle East and Africa Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.8.1 Middle East and Africa Online Advertising Market Under COVID-19
5.8.2 Middle East and Africa Online Advertising SWOT Analysis
5.9 India Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.9.1 India Online Advertising Market Under COVID-19
5.9.2 India Online Advertising SWOT Analysis
5.10 South America Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.10.1 South America Online Advertising Market Under COVID-19
5.10.2 South America Online Advertising SWOT Analysis
5.11 South Korea Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.11.1 South Korea Online Advertising Market Under COVID-19
5.11.2 South Korea Online Advertising SWOT Analysis
5.12 Southeast Asia Online Advertising Consumption, Revenue, Price and Gross Margin (2018-2021)
5.12.1 Southeast Asia Online Advertising Market Under COVID-19
5.12.2 Southeast Asia Online Advertising SWOT Analysis

6 Global Online Advertising Production by Top Regions (2018-2021)
6.1 Global Online Advertising Production by Top Regions (2018-2021)
6.2 North America Online Advertising Production and Growth Rate
6.3 Europe Online Advertising Production and Growth Rate
6.4 China Online Advertising Production and Growth Rate
6.5 Japan Online Advertising Production and Growth Rate
6.6 India Online Advertising Production and Growth Rate

7 Global Online Advertising Consumption by Regions (2018-2021)
7.1 Global Online Advertising Consumption by Regions (2018-2021)
7.2 North America Online Advertising Consumption and Growth Rate
7.3 Europe Online Advertising Consumption and Growth Rate
7.4 China Online Advertising Consumption and Growth Rate
7.5 Japan Online Advertising Consumption and Growth Rate
7.6 Middle East & Africa Online Advertising Consumption and Growth Rate
7.7 India Online Advertising Consumption and Growth Rate
7.8 South America Online Advertising Consumption and Growth Rate
7.9 South Korea Online Advertising Consumption and Growth Rate
7.10 Southeast Asia Online Advertising Consumption and Growth Rate

8 Competitive Landscape
8.1 Competitive Profile
8.2 Zoho CRM Inc. Market Performance Analysis
8.2.1 Company Profiles
8.2.2 Online Advertising Product Profiles, Application and Specification
8.2.3 Zoho CRM Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.2.4 Company Recent Development
8.2.5 Strategies for Company to Deal with the Impact of COVID-19
8.3 Yahoo! Inc. Market Performance Analysis
8.3.1 Company Profiles
8.3.2 Online Advertising Product Profiles, Application and Specification
8.3.3 Yahoo! Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.3.4 Company Recent Development
8.3.5 Strategies for Company to Deal with the Impact of COVID-19
8.4 Aplicor LLC Market Performance Analysis
8.4.1 Company Profiles
8.4.2 Online Advertising Product Profiles, Application and Specification
8.4.3 Aplicor LLC Sales, Revenue, Price, Gross Margin 2018-2021
8.4.4 Company Recent Development
8.4.5 Strategies for Company to Deal with the Impact of COVID-19
8.5 MobGen B.V. Market Performance Analysis
8.5.1 Company Profiles
8.5.2 Online Advertising Product Profiles, Application and Specification
8.5.3 MobGen B.V. Sales, Revenue, Price, Gross Margin 2018-2021
8.5.4 Company Recent Development
8.5.5 Strategies for Company to Deal with the Impact of COVID-19
8.6 Pandora Media Market Performance Analysis
8.6.1 Company Profiles
8.6.2 Online Advertising Product Profiles, Application and Specification
8.6.3 Pandora Media Sales, Revenue, Price, Gross Margin 2018-2021
8.6.4 Company Recent Development
8.6.5 Strategies for Company to Deal with the Impact of COVID-19
8.7 Adobe Systems Inc. Market Performance Analysis
8.7.1 Company Profiles
8.7.2 Online Advertising Product Profiles, Application and Specification
8.7.3 Adobe Systems Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.7.4 Company Recent Development
8.7.5 Strategies for Company to Deal with the Impact of COVID-19
8.8 LongJump CRM Market Performance Analysis
8.8.1 Company Profiles
8.8.2 Online Advertising Product Profiles, Application and Specification
8.8.3 LongJump CRM Sales, Revenue, Price, Gross Margin 2018-2021
8.8.4 Company Recent Development
8.8.5 Strategies for Company to Deal with the Impact of COVID-19
8.9 Facebook Inc. Market Performance Analysis
8.9.1 Company Profiles
8.9.2 Online Advertising Product Profiles, Application and Specification
8.9.3 Facebook Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.9.4 Company Recent Development
8.9.5 Strategies for Company to Deal with the Impact of COVID-19
8.10 6s Marketing Market Performance Analysis
8.10.1 Company Profiles
8.10.2 Online Advertising Product Profiles, Application and Specification
8.10.3 6s Marketing Sales, Revenue, Price, Gross Margin 2018-2021
8.10.4 Company Recent Development
8.10.5 Strategies for Company to Deal with the Impact of COVID-19
8.11 AOL, Inc. Market Performance Analysis
8.11.1 Company Profiles
8.11.2 Online Advertising Product Profiles, Application and Specification
8.11.3 AOL, Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.11.4 Company Recent Development
8.11.5 Strategies for Company to Deal with the Impact of COVID-19
8.12 Twitter Inc. Market Performance Analysis
8.12.1 Company Profiles
8.12.2 Online Advertising Product Profiles, Application and Specification
8.12.3 Twitter Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.12.4 Company Recent Development
8.12.5 Strategies for Company to Deal with the Impact of COVID-19
8.13 Hulu, LLC Market Performance Analysis
8.13.1 Company Profiles
8.13.2 Online Advertising Product Profiles, Application and Specification
8.13.3 Hulu, LLC Sales, Revenue, Price, Gross Margin 2018-2021
8.13.4 Company Recent Development
8.13.5 Strategies for Company to Deal with the Impact of COVID-19
8.14 Salesforce.com Inc. Market Performance Analysis
8.14.1 Company Profiles
8.14.2 Online Advertising Product Profiles, Application and Specification
8.14.3 Salesforce.com Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.14.4 Company Recent Development
8.14.5 Strategies for Company to Deal with the Impact of COVID-19
8.15 eBay, Inc. Market Performance Analysis
8.15.1 Company Profiles
8.15.2 Online Advertising Product Profiles, Application and Specification
8.15.3 eBay, Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.15.4 Company Recent Development
8.15.5 Strategies for Company to Deal with the Impact of COVID-19
8.16 Google Inc. Market Performance Analysis
8.16.1 Company Profiles
8.16.2 Online Advertising Product Profiles, Application and Specification
8.16.3 Google Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.16.4 Company Recent Development
8.16.5 Strategies for Company to Deal with the Impact of COVID-19
8.17 Single Grain LLC Market Performance Analysis
8.17.1 Company Profiles
8.17.2 Online Advertising Product Profiles, Application and Specification
8.17.3 Single Grain LLC Sales, Revenue, Price, Gross Margin 2018-2021
8.17.4 Company Recent Development
8.17.5 Strategies for Company to Deal with the Impact of COVID-19
8.18 Microsoft Corporation Market Performance Analysis
8.18.1 Company Profiles
8.18.2 Online Advertising Product Profiles, Application and Specification
8.18.3 Microsoft Corporation Sales, Revenue, Price, Gross Margin 2018-2021
8.18.4 Company Recent Development
8.18.5 Strategies for Company to Deal with the Impact of COVID-19
8.19 SAP AG Market Performance Analysis
8.19.1 Company Profiles
8.19.2 Online Advertising Product Profiles, Application and Specification
8.19.3 SAP AG Sales, Revenue, Price, Gross Margin 2018-2021
8.19.4 Company Recent Development
8.19.5 Strategies for Company to Deal with the Impact of COVID-19
8.20 Netsuite Inc. Market Performance Analysis
8.20.1 Company Profiles
8.20.2 Online Advertising Product Profiles, Application and Specification
8.20.3 Netsuite Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.20.4 Company Recent Development
8.20.5 Strategies for Company to Deal with the Impact of COVID-19
8.21 Percussion Software Inc. Market Performance Analysis
8.21.1 Company Profiles
8.21.2 Online Advertising Product Profiles, Application and Specification
8.21.3 Percussion Software Inc. Sales, Revenue, Price, Gross Margin 2018-2021
8.21.4 Company Recent Development
8.21.5 Strategies for Company to Deal with the Impact of COVID-19

9 Global Online Advertising Market Analysis and Forecast by Type and Application
9.1 Global Online Advertising Market Revenue & Volume Forecast, by Type (2021-2026)
9.1.1 Display Market Revenue and Volume Forecast (2021-2026)
9.1.2 Social Media Market Revenue and Volume Forecast (2021-2026)
9.1.3 Search Engine Market Revenue and Volume Forecast (2021-2026)
9.1.4 Video Market Revenue and Volume Forecast (2021-2026)
9.1.5 Email Market Revenue and Volume Forecast (2021-2026)
9.2 Global Online Advertising Market Revenue & Volume Forecast, by Application (2021-2026)
9.2.1 Automotive Market Revenue and Volume Forecast (2021-2026)
9.2.2 Healthcare Market Revenue and Volume Forecast (2021-2026)
9.2.3 IT Market Revenue and Volume Forecast (2021-2026)
9.2.4 Telecommunication Market Revenue and Volume Forecast (2021-2026)
9.2.5 Others Market Revenue and Volume Forecast (2021-2026)

10 Online Advertising Market Supply and Demand Forecast by Region
10.1 North America Market Supply and Demand Forecast (2021-2026)
10.2 Europe Market Supply and Demand Forecast (2021-2026)
10.3 China Market Supply and Demand Forecast (2021-2026)
10.4 Japan Market Supply and Demand Forecast (2021-2026)
10.5 Middle East and Africa Market Supply and Demand Forecast (2021-2026)
10.6 India Market Supply and Demand Forecast (2021-2026)
10.7 South America Market Supply and Demand Forecast (2021-2026)
10.8 South Korea Market Supply and Demand Forecast (2021-2026)
10.9 Southeast Asia Market Supply and Demand Forecast (2021-2026)
10.10 Explanation of Market Size Trends by Region
10.11 Online Advertising Market Trends Analysis

11 New Project Feasibility Analysis
11.1 Industry Barriers and New Entrants SWOT Analysis
11.2 Analysis and Suggestions on New Project Investment

12 Expert Interview Record
13 Research Finding and Conclusion
14 Appendix
14.1 Methodology
14.2 Research Data Source
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